In the age of AI, trust is built in person.

ATTIQUE is a place branding studio in Tokyo and Kyoto that connects Japan and the world. Since 2012 we have helped Japan’s leading developers give people from home and abroad a reason to come to their districts and buildings. Today we also help Japanese brands going overseas, and global brands coming to Japan, build real relationships in person.

  • NihonbashiTokyo
  • YaesuTokyo
  • AkasakaTokyo
  • RoppongiTokyo
  • ToranomonTokyo
  • TennozuTokyo
  • UmedaOsaka
  • KyotoKyoto
  • MelbourneAustralia

Districts and cities in our work

Why place, why now

Content can be generated endlessly. Being there cannot.

Company messages get lost more easily than ever. Customers are left without a clear reason to choose.

To get past this, more companies are looking for ways to meet their customers in physical space. A beauty brand takes over a café and sells nothing. A software company with nothing to touch hosts dinner after dinner. These are exactly the experiences that tend to get cut in internal debates about return on investment. Yet they stay in memory far longer than anything seen on a screen, and become the reason people choose a brand.

This matters even more when your audience is overseas. When people do not share your language or culture, trust is hard to win through a screen. ATTIQUE designs marketing that starts from place. Our team, with deep experience abroad, decides who to reach, why, and in which moments, quickly tailors how the brand looks in each market, and builds trust where people actually meet.

For fourteen years we have built brands for districts and buildings that draw people from Japan and abroad. We now bring that experience to brands that want to build relationships across borders.

Three ways Japan and the world meet

Whatever the goal, ATTIQUE helps make places worth visiting.

Welcoming the world

Developers, hotels, venues and area management bodies

We give visitors to Japan, overseas tenants and business travellers, and international event delegates a reason to come, stay and come back.

  • Area vision and place concept
  • Brand strategy for districts and buildings
  • MICE and destination strategy
  • Bilingual sites, guides and film
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Taking Japanese brands abroad

Makers of materials, food and consumer goods expanding overseas

We decide who to reach and in which moments for each market, adapt the visuals quickly with AI, and create the places to meet: trade shows, pop-ups and experiences for visitors to Japan. We work as your outside overseas marketing team.

  • Market-by-market brand strategy
  • Key visuals adapted by country and audience
  • Trade shows, pop-ups and showrooms abroad
  • Learning from visitors to Japan before you export
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Bringing global brands to Japan

Global brands entering or growing in Japan

We find the place, the moment and the format for Japanese audiences to experience your brand, and run it from plan to delivery.

  • Brand strategy for the Japanese market
  • Brand spaces, pop-ups and takeovers
  • Dinners, salons and events
  • Content and social creative in Japanese and English
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Clients

A selection of the organisations we have worked with.

  • Mitsui Fudosan
  • Mori Building
  • Mitsui Fudosan Building Management
  • Nihonbashi Muromachi Area Management
  • Toray Industries
  • Fujitsu
  • Terrada Warehouse
  • Hinode Publishing (Safari)
  • MHD Moët Hennessy Diageo
  • Central Nippon Exis
  • Hankyu Hanshin Properties

Taking your brand across borders, or bringing it to Japan?

Tell us about your place, brand or event. We reply within two business days, in English or Japanese.

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